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Theo Paphitis #SBS win

Bridlington‐based Steph’s Sock Monkey Store gets a Twitter Boost from Theo Paphitis

A Bridlington based small business has received a boost from Retail Entrepreneur Theo Paphitis.   Last week, Steph Sykes, owner of Steph’s Sock Monkey Store, tweeted Theo about her business during ‘Small Business Sunday’ and was one of six weekly winners to gain a retweet by Theo to his 500,000 Twitter followers.  The weekly initiative, set up by Theo in 2010, now has 1700 #SBS winners and supports small businesses in the UK.

Business and retail entrepreneur and self-confessed Shopkeeper, Theo re‐tweeted Steph’s Sock Monkey Store message to his almost 500,000 followers and as a result, facebook.com/stephssockmonkeystore has 100+ more followers and extra orders for their handmade sock monkeys. They are also profiled on the #SBS website (www.theopaphitissbs.com) that is exclusive to all Small Business Sunday winners.

>Steph said, I’ve worked hard on boosting my business, after a bit of a wobble last year, when we moved to the area. I’m looking forward to building on this and attending some local events. It is great to have support from Theo because it’s been tough trying to raise our profile and Theo has recognised my hard work and helped spread the word about what we do to his following.”

Small business champion and Ryman Stationery, Robert Dyas and Boux Avenue Chairman, Theo Paphitis, said: “We are thrilled to welcome new #SBS members every week and highlight just how important it is to support our small businesses here in the UK.  My vision is that everyone who has ever won an #SBS re-tweet from me becomes part of a friendly club; like-minded individuals who can share successes and learnings. The website and Shop #SBS will also give a valuable profile to the winners chosen and I wish Steph’s Sock Monkey Store every success.”

#SBS Winners now also have access to the exclusive members’ selling platform www.shopsbs.co.uk where hundreds of winners are already selling thousands of products, from unique gifts and bespoke furniture to pet toys or jewellery.  It is another opportunity for the #SBS winners to turn tweets into sales.

Anyone looking for a re‐tweet from Theo should tweet him about their business on Sunday between 5 PM and 7.30 PM and include the hashtag #SBS. Six lucky businesses are re‐tweeted every Monday at 8 PM and then invited to enter their profile on the new website, attend the annual #SBS networking event and take advantage of the networking opportunities